Creative Direction Brand Design project for Hydroflux Utilities

COG Design is proud to deliver the completed Creative Direction Brand Design project for Hydroflux Utilities.

The brief was to deliver a firm creative direction for the Hydroflux Utilities company, a strategic and unified suite of visual communication assets was required.

Hydroflux Utilities provides many forms of water or wastewater plant support programs including, regular service and preventative maintenance contracts, chemical and spares supply and operation contracts for both industrial and municipal customers. Hydroflux Utilities provides the key link to integrating the Hydroflux Group businesses by providing a comprehensive support network for our clients throughout Australia.

At a high level the creative direction solutions for Hydroflux Utilities required a neat corporate edge, one that pursues trust, intelligence and professionalism. It would demand a consistency that represents the highly detailed and technical nature of what Hydroflux Utilities delivers, and communitcate neatly the type of buisness and personel in which makes up the Hydroflux Utilities company.

With the client demanding attention to detail, a crisp and timely execution this creative direction project tested the methodologies of COG Design and our ability to mix commissioned photography, our own stock photo library and third party stock photo, by using over 100 imgaes to reach the final creative drection suite for the Hydroflux Utilities business unit.

COG Design continues to support Hydroflux Utilities with creative solutions, graphic design, stationery design and corporate brand development.

Please visit the Hydroflux Utilities website here >

To read more about COG Design Creative Direction services please visit here >

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