COG Design is the Sydney Design Agency generating first class Content Marketing and Content Marketing Campaign Management. We reveal brand story through strategic online marketing campaigns, and these are constructed from first class Content Marketing Design.
If the design of a content marketing campaign is stinky… well, you know.
Contact the Sydney Design Agency and have your Content Marketing controlled to generate brand equity and new business leads (+61 2) 9523 6007
- BRIEF US
COG Design create and manage specific pieces of content for brands and companies wanting to explore the promotion and communication of their business offer via a content marketing campaigns.
Content Marketing is a type of marketing that involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services. Content Marketing Design can include graphic and photo imagery, video and text copy as a combined piece of media or singularly on their own. COG Design often rely on COG Digital for the intelligence on how best to deploy and manage strategic content marketing, and when the campaign is a large one we engage COG Strategy for the insights and campaign planning advice prior to creating and design digital marketing content.
Is Content Marketing Important?
Content marketing helps to improve conversions because it allows you to connect with and educate your leads and customers. Not only are you working to build trust and relationships, but you are also encourage conversions by giving consumers the information they need to make an educated purchasing decision. Content marketing is a key activity in building brand awareness, it reflects the level of familiarity your customers have with your business and its core message. It’s not simply that your customer targets recognise your brand identity because it’s something a little unique, but that your audience recognises your brand and what it stands for. Brand awareness is very important simply due to consumers are more likely to engage with and purchase from brands they are stimulated by and trust. When your customers are aware of your brand, it will assist in securing your position in your market place.
While content marketing costs 62% less than outbound marketing, it generates more than three times as many leads.
We’re focused on building content that generates shares, clicks and consumer engagement. COG Design Agency is here to ensure your digital content for marketing will deliver to brief and is visually stunning, impactful and unique. We’re also considerate of the broader business and brand communications when we build content, while the campaign is focused at a more targeted level, there does need to be some considerations to brand synergy. If it’s not on brand we’ll give you a heads up.
Our Sydney design agency delivers reliable and high performance creative solutions for all digital and social channels such as websites, out of home digital screens and advertising, social media channels such as Facebook, Instagram, Twitter, YouTube and LinkedIn for our corporate and business focused clients.
Content marketing impacts brand awareness!
Well designed and considered content marketing allows you to show your audience who your business is and what your brand is all about. Brand awareness isn’t just whether your audience knows the name of your brand, but it’s how well they understand the qualities that make your brand unique. In order to create this distinction, your content needs to highlight the qualities that sets your brand apart from your competitors.
We are career professional Sydney graphic designers experts and building content assets that enable our clients businesses to share the details about their company. For example, consider using a section on your website to outline the key distinguishing factors of your companies culture and how it’s different compared with your competitors. You could also communicate the elements of your brand that differ from others in your category, whether it be the different tagline or positioning statement or style of business that you follow.
How Does A Content Design Agency Help You
Small to Medium Business Experts Ready To Serve.
Our Sydney content design agency is unique because we have the team and resources to offer small to medium sized enterprises (SME’s) at-call ongoing business hours support. Hour by hour, day by day and year on year.
The COG Design content design and management service suite is structured into clear print, design, digital and strategy disciplines, and these skills are made instantly available to your team by using a range of unique desktop and mobile softwares that enable communication to flow freely and efficiently between your team and our team.
As a leading design agency our use of technology and digital virtual tools allows us to structure dynamic relationships with our clients can that be located anywhere in the world. COG Design operate in a global economy and we are aware that our services need to be at call 24/7, delivering support and solutions. Not just for brand management but the full service suite of design and marketing.
Our focus is long term relationships. Simply because when our team of creative designers and brand managers dedicate themselves to your brand and business for months at a time our knowledge and experience grows, compounds and turns us into experts on your industry with an intimate understanding of what is required to achieve success.
The longer our design experts work inside your brand and business – the more knowledge we gather. With our brand agency services include brand research and brand management it means what we learn is transformed into actionable design strategies for your business to assist its performance in your market. We help you win!
The COG Design team are passionate about all the brands we are entrusted with and intimately understand that our clients are relying on us to work hard to succeed at every opportunity.
When our clients brands grow, so do we.
Think of the COG Design as a cog your businesses engine. You set our team spinning and they will deliver the full service brand design solutions.